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One of the most over-looked form of advertising is classified ads. As a marketer, you should be looking at ways to advertise your site online and offline using these ads. Because most marketers do not use the traditional classified ad method, those who sell ad space are now selling these spaces at rock bottom prices. So now is the time to buy ad space.
But before you go out and buy ad space, you will need to know how to write an effective ad. Below are the components of an ad and how each component should be written in order to be effective:
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The headline should contain words that have been proven to get people's attention. Words such as:
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You can use any word that promise a benefit (Just make sure that the benefit you are promising is true). Use words that suggest your product or service will solve the reader's problems.
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3) Write Multiple Variations of Your Ad: Once you have written your first ad, write at least 3 variations of the first ad. This is important as some ads will give you better results than others. Don't get frustrated if your ads do not make sense at this point. It takes time to write an effective ad. I can remember times when I spent almost 8 hours writing a simple classified ad. Writing a really good ad will take some time.
4) Test Your Ads: Once you have at least 4 variations of the same ad, you will want to test each ad one at a time. Decide where you want to place the ad and run the ad. After you have tested all ads Cheap Nike Air Force 1 High Gore-Tex Men's Triple Black Australia , you should now be able to see which ads gave you the best results. The ads that gave you the best results are the ads you will want to use to advertise your website.
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